Management OKR Examples

Wondering how to write good Top Management/Leadership OKRs. Here are several Management / Leadership OKR examples for leaders and managers in various departments such as marketing, human resources, information technology, services, and so on.

Leadership OKRs for Expansion

O Increase revenue exponentially by expanding the business nationally
KR Boost the employee referral program and on board 40 new hires across sales and marketing departments.
KR Increase website traffic by launching 5 new geographical marketing campaigns targeting our ICPs.
KR Grow average revenue from $5 million to $7 million in sales outside northeastern territory.
KR Acquire 200 new mid-sized customers in the Central region.

O Increase revenue by venturing into the global markets in key territories
KR Steer the hiring process of the 10 new BDMs and SDRs to drive down the product into the European markets.
KR Develop the premium version of the product features to target the luxury market segment of the APAC region.
KR Drive 5 geographical marketing campaigns targeting our ICPs.
KR Maintain a sales pipeline of qualified leads valued at least $500K quarterly.
KR Sign in contracts with a minimum of 25 new customers in EMEA markets.

O Become the Industry Leader
KR Focus on Product enhancements to redefine the customer experience and achieve international standards of consumer recognition.
KR Conduct a survey with the top 15% of the customers to ensure retention every 6 months.
KR Build the best portfolio featuring the customer feedback of the top 50 - 500 fortune companies.
KR Host and attend a minimum of 10 Industry conferences.
KR Increase newsletter sign ups by 300/week.
KR Bag the "Product of the Year".
KR Secure 3 featured articles in a reputable trade publication.

O Increase Product Trails
KR Release the premium version of the product in Q1 and focus on cross selling sales from $5 million to $10 million.
KR Increase the average screen time of the product to convert visitors to active new users.
KR Achieve trial to paid ratio of over 50%.
KR Achieve 20% new sign up ratio by the end of 2023.

Leadership OKRs for Hiring

O Improve Remote Onboarding Process
KR Create handy Job offer templates for all hiring managers.
KR Outline major milestones and best industry practices for the hiring managers.
KR Book a week-on, month-on, and a 90-day review with all the new hires of the year.
KR Expedite the documentation process of all the users’ access and permissions and login details to different softwares of the organization.

O Diversification of the Hiring Process
KR Work with HR consultant to review job postings to ensure they're inclusive and competitive.
KR Shortlist and Interview at least 15 candidates for each role, with at least 8 of them hailing from marginalized communities.
KR Improve company diversity from 30% to 55%.
KR Confine the Hiring of the employees within the total range outlined in the operating budget.
KR Increase gender diversity of leadership positions to 40%.
KR Remove gender pay gap through transparent pay policy.
KR Remove gender bias from 100% of job descriptions.

Leadership OKRs for Growth

O Scale up your Management Skills
KR Strengthen your Decision-Making in order to analyze complex business problems and implement a plan for moving forward.
KR Build and gain the Trust of the team to increase the energy levels of the team thereby increasing productivity and greater employee engagement.
KR Give at least 1 piece of actionable feedback a month to every direct report.
KR Meet with a management coach/mentor every quarter.
KR Action on employee feedback and review your progress with the team on a quarterly basis.

O Foster improved communications between the Supervisors and the Reportees
KR Hold one-on-one meeting platforms.
KR Meet with all people managers to discuss and understand the methods they adapt to improve their teams’ bonding and communication.
KR Check with your managers on a monthly basis to make sure all one-on-ones are held without any cancellations but only rescheduled if necessary due to vacations or emergencies.
KR Establish regular check-ins with the employees outside of their annual performance reviews.

There are no shortcuts when it comes to getting a new system up and running. Your management team must take the initiative when it comes to putting a system in place. With that said, I hope the above Management/Leadership OKR Examples have an impact on your Leadership team's progress towards your company's objectives.